Rinck team members celebrate recent award wins at the Maine Ad & Design Broderson Awards held June 1 at the University of New England Portland campus. From left are: Kristy Phinney, Nikki Jarvais, Janelle LoSciuto, Kevin Gove, Amanda Frost, Kathleen de Silva, Kevin Mitchell, Katie Greenlaw, Laura Rinck, Jake MacGillivary, Peter Rinck and Sue Schenning.
LEWISTON — Rinck Advertising recently received recognition for its work across several industries, as well as internal practices.
The agency was honored by the Maine Ad + Design Broderson Awards, Hermes Creative Awards, Maine Public Relations Council Golden Arrows and the Maine Public Health Association.
The Maine Ad + Design Broderson Awards recognize Maine agencies and professionals for exhibiting dedication in their creative endeavors. The “Dunkin Blueberry Launch” campaign and Maine Department of Inland Fisheries and Wildlife “Keeper of the Maine Outdoors” won bronze and silver, respectively, in the Broderson Large Integrated Campaign category.
The launch included sampling events, influencer partnerships, social media advertising, strategic partnerships, radio endorsements, and a Dunkin branded pontoon boat that went out on Maine’s lakes, offering gift cards and Dunkin branded merchandise.
The multi-award winning MDIFW-integrated campaign focused on educating audiences about wildlife management and the use of private and public lands for recreation. In addition to the Broderson award, the fourth awards program to recognize this work, Rinck won a Hermes Gold award for this campaign.
The Hermes Creative Awards are an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. Rinck was also recognized for this work in the MPRC Golden Arrow Awards. The Golden Arrows recognize the best work of communications, public relations, and marketing professionals, and student practitioners based in Maine.
The agency won a second gold award in the MPRC Golden Arrows for Innovative Use of Social Media in its “Sipping Point” Campaign for the Maine Center for Disease Control & Prevention. The campaign helps Mainers recognize how much alcohol is too much, providing resources, and reminding them of the negative impacts of alcohol misuse.
Finally, the Maine Public Health Association recognized Rinck with the Public Health Business Champion Award for its leadership and commitment to integrating and promoting public health values into business practices.
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